OVERVIEW

This Privacy Notice provides information concerning the data practices of H Mart Companies, Inc. and its affiliates (together, “H Mart”, “we”, “our” or “us”) and the choices you as a website visitor or mobile app user (“you” or “your”) have with respect to the personal information H Mart collects, uses, and discloses. This Privacy Notice applies when you access or use our HMart.com website, including our mobile-optimized websites (collectively, “Website”), and mobile applications that link to this Privacy Notice (“Mobile App”), when you become a Smart Rewards Card member, shop at our stores, use our H Fresh direct delivery service, contact our customer service teams, or otherwise interact with us (collectively, the “Services”).

Acknowledgement and Consent

By visiting our Website, using our Mobile App, or purchasing or using our Products or Services in any manner, you acknowledge that you accept the terms, practices and policies described in this Privacy Notice (and as updated from time to time), and you hereby consent that we may collect, use, process, share, retain, and transfer your information as described herein. If you do not agree with our policies and practices, your choice is not to use our Website, Mobile App, or our Services. Your use of our Website and our Services is at all times subject to our Conditions of Use (available here and as amended from time to time and effective as of the date posted (the “Terms”)), which is incorporated by reference herein. Any capitalized terms we use in this Privacy Notice without defining them have the definitions given to them in the Terms.

What Information Does This Privacy Notice Cover?

This Privacy Notice covers our treatment of your personally identifiable information. “Personal Information” generally refers to any unencrypted or non-deidentified information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked with a particular person. However, the definition of Personal Information may vary depending on the state in which you reside, and that state’s or country’s definition will apply to your Personal Information in the context of this Privacy Notice. Please see additional information below on the particular information we may collect.

Personal Information does not include information publicly available from government records or information excluded by applicable law. Personal Information also does not include your Personal Information that has been deidentified, pseudonymized, anonymized, aggregated, and/or otherwise processed so as to be unidentifiable in such a way that the data can no longer be attributed to a specific individual (by reasonable means) without the use of additional information, and where such additional information is kept separate and under adequate security to prevent unauthorized re-identification of a specific individual such that one could not, using reasonable efforts, link such information back to a specific individual (collectively, all of the foregoing in this sentence being referred to as “De-Identified Personal Information”).

We also may collect Personal Information from you through means other than our Website. This may include offline collection, such as if you submit a paper application, make a payment by check, or call or visit our office. It also may include emails, text messages, or other electronic communications that you send to us separate from our Website or by way of our Service Providers (as defined herein). However, if we combine the Personal Information we collect from you outside of our Website with Personal Information that is collected through our Website or by another means as described above, the Privacy Notice will apply to the combined information, unless specifically disclosed otherwise.

If, for example, you are applying for membership, or, if applicable, for employment, either via our Website or offline, we or our service providers may obtain information from you and/or third parties about membership, licensing, accreditation, certification, professional, and/or employment as part of a background check, among other information, as part of the application process.

Other than as stated herein, this Privacy Notice does not apply to information collected by any third party (including our affiliates and subsidiaries), including through any application or content (including advertising) that may link to or be accessible from or on our Website. We are not responsible for the practices of sites linked to or from the Website, and before interacting with any of these sites you are advised to review their rules and policies before providing them with any private information.

1. INFORMATION WE COLLECT

We may collect several categories of Personal Information from and about you as summarized in the following table:

CHILDREN'S DATA

H Mart’s Services are generally not directed to children, and we do not seek or knowingly collect personal information from children under the age of 16. In limited circumstances, H Mart may promote events or campaigns that are open to all ages. H Mart requires opt-in parental consent for the collection of children’s personal information. If we otherwise determine upon collection that a user is under 16, we will not use or retain the information without the parent or guardian's consent. If we become aware that we have unknowingly collected personally identifiable information from a child under the age of 16, we will make reasonable efforts to delete such information from our records.

2. COOKIE NOTICE; USE OF OTHER AUTOMATIC DATA COLLECTION TECHNOLOGIES

H Mart uses cookies and similar technologies to operate and provide our Services to allow you to navigate between pages efficiently, record member settings, and improve user experience across our Services. We also use cookies in connection with our Services to help recognize user devices and stated user preferences. Below is some general information about cookies, as well as more specific information about the types of cookies and other tracking technologies that H Mart may use.

GENERAL INFORMATION ABOUT COOKIES

Cookies are files containing small amounts of information which are downloaded to your device when you visit a website. Cookies can be retrieved and sent back to the originating web domain on your subsequent visits to that website. Session cookies are deleted automatically when you close your browser, while persistent cookies may remain on your device after the browser is closed (for example to reference your user preferences when you return to the same site). Most web pages contain elements from multiple web domains, so, when you visit the website, your browser may receive cookies from several sources.

“Local Shared Objects,” or “flash cookies,” are also data files that can be stored on your computer when you visit websites. These are similar to browser cookies, but can store data more complex than simple text. By themselves, they cannot do anything to or with the data on your device. Like other cookies, Local Shared Objects can only access personal information that you have provided to us, and cannot be accessed by other websites.

WHAT TYPES OF COOKIES DOES H MART USE?

Strictly Necessary (or “Essential”) Cookies

These cookies are essential in order to operate our Services and to enable you to move around H Mart’s website and use its features. Without these cookies, certain services you have asked for, such as navigating between pages or accessing your member account page, or shopping carts, cannot be provided.

Performance Cookies

Performance cookies collect information on the use of our Website, such as which pages are consulted most often. We make use of performance cookies to provide you with certain advanced website functionalities or to provide enhanced and more personal features in connection with providing our Services. This may include storing changes you make on your member account page, such as your user name, or recognizing the platform from which you access the site. These cookies are not used to track your browsing on other sites.

3. HOW WE PROTECT YOUR INFORMATION

H Mart maintains reasonable and appropriate administrative, technical and physical safeguards to protect the information we maintain against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure, or use. For example, HMart.com is secured by the Secure Sockets Layer (SSL) technology to encrypt and protect information transmitted over the Internet. We also regularly monitor our systems for possible vulnerabilities and attacks. However, no system is 100% secure. We cannot warrant the security of any information that you send us, and we cannot guarantee that your personal information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards.

4. WITHDRAWING CONSENT AND OTHER GENERAL OBJECTIONS

To the extent provided by applicable law, you may withdraw any consent you previously provided to us, or object at any time on legitimate grounds, to the processing of your Personal Information. In some circumstances, withdrawing your consent to H Mart’s use or disclosure of your Personal Information may mean that H Mart will not be able to provide products or services to you or otherwise engage with you.

In some cases where your Personal Information is accessible through an online portal or platform, such as our customer login page for individuals with member accounts, you may be able to directly exercise these rights by following the instructions on the portal or platform. These include updates to your communication preferences, which lets you unsubscribe from receiving marketing or other commercial emails from H Mart. However, even if you opt out of receiving such communications, we retain the right to send you non-marketing communications, such as information about material changes to our Services, notifications about your membership, legal-related notices, etc.

5. UPDATES TO OUR PRIVACY NOTICE

As laws, regulations, industry standards, and our policies evolve, H Mart may make changes to this Privacy Notice from time to time. When we update this Privacy Notice, we will post the changes on our Website and it will be effective on the date posted. We encourage you to review our Privacy Notice to stay informed.

6. HOW TO CONTACT US

You may contact us with questions, comments, or complaints about this Privacy Notice or our data practices, or to exercise your privacy rights. Our contact information is as follows:

[Local store]

Phone: (905) 883-6200

Address: 9737 Yonge St, Richmond Hill, ON L4C 8S7

[Online store]

info@hmartca.com